Signs Deliver the Ultimate Testimonial
October 19, 2009 by Mary Ellen
The miniature billboards showed up all over the town of Elephant Butte, New Mexico. I saw them in front of the Butte Inn, at the side of a small restaurant, in front of the Turtleback Mountain Development and at other locations as I drove around the community.
Stagner Landscaping signs showed up clearly, partly the result of professional printing and partly due to the bright yellow background.
What a great sales tool. Each sign, approximately 8” x 10”, offered a live demonstration of Stagner effectiveness. How cool is that? The signs were placed in the midst of landscaping the firm completed.
Customer testimonials, one of the most effective ways to sell, come in many forms, shapes and sizes: conversations, case studies, letters of endorsement, quotes within press releases, third party endorsements, newsletters, kudos letters and more.
Stagner Landscaping customers not only gave permission to use their name, they displayed signs for the company. They provided live, large testimonials. You can’t get much more effective than that.
What could your customers do to showcase your work?
Comments
Feel free to leave a comment...
and oh, if you want a pic to show with your comment, go get a gravatar!
Search
Recent Posts
Categories
Useful Links
Archives