Special Reports

Sometimes you want more information than what’s included in a tip sheet or even a short article. Go for the special report.

A special report compiles information from a variety of sources and offers it to you in an organized fashion. I’ve long been concerned with doing the basics well and my ProfitMeister Special Reports provide “mini how-to’s.” Look for one new report each quarter.

Let me know how they work for you.


Special Report: How to use public relationsPR Novice? Get ‘How-To’ Here: Use Public Relations to Amp up Marketing!
A framework for using public relations as one of your marketing pillars for the year. Learn in this report: 3 PR myths debunked, a 1-week PR outline, cross-promotion, online media room, grassroots, customer stories, free places, more. Download


Replace scared with prepared!
Your business is best served by being prepared for all kinds of media inquiries. (“Can you be ready next Tuesday for an interview?”) In many cases, urgency dictates response. (“I need a media kit when we shoot the picture today.”) Download


Tell the World! Step by Step to Publicity: The Starter Kit for Adding an Online Media Room, Press Room or News Center to Your Website. Thousands of options exist for promoting your business. You too can easily begin the process of building an online media room and controlling your own publicity. Download